Last Updated: 5 July 2026

1. Introduction

Welcome to STRIDE AI LTD.

We are committed to protecting your privacy and handling your personal information responsibly and in accordance with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website, use our services, submit information through our forms, or otherwise interact with us.

By using our website or services, you agree to the practices described in this Privacy Policy.

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2. Information We Collect

We may collect and process the following categories of personal information:

##Personal Information

Information you voluntarily provide to us, including:

* Name

* Email address

* Phone number

* Company name

* Billing information

* Information submitted through contact forms, booking forms, surveys, or consultations

### Usage Information

Information collected automatically when you use our website, including:

* IP address

* Browser type and version

* Device information

* Operating system

* Referral source

* Pages visited

* Time spent on pages

* Website interactions

### Marketing and Analytics Information

Information collected through cookies, pixels, analytics tools, and similar technologies to help us understand website performance and improve our marketing efforts.

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3. How We Use Your Information

We use your information to:

* Provide, operate, and improve our services

* Respond to enquiries and support requests

* Schedule and manage consultations

* Process payments and transactions

* Communicate with you regarding services, updates, and offers

* Improve website functionality and user experience

* Analyse website usage and marketing performance

* Protect our business from fraud or misuse

* Comply with legal and regulatory obligations

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4. Legal Basis for Processing

Under UK GDPR, we process personal information on one or more of the following legal bases:

### Consent

Where you have given clear consent for us to process your information for a specific purpose.

### Contractual Necessity

Where processing is necessary to provide services you have requested or to enter into a contract with you.

### Legitimate Interests

Where processing is necessary for our legitimate business interests, including improving services, marketing our business, maintaining website security, and communicating with prospective clients.

### Legal Obligations

Where we are required to process information to comply with applicable laws and regulations.

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5. How We Share Your Information

We do not sell your personal information.

We may share information with trusted third parties where necessary to operate our business, including:

### Service Providers

Third-party providers that assist with:

* Website hosting

* CRM systems

* Appointment scheduling

* Payment processing

* Email delivery

* Analytics

* Advertising platforms

### Legal Requirements

Where required by law, regulation, court order, or governmental authority.

### Business Transfers

If STRIDE AI LTD is involved in a merger, acquisition, restructuring, or sale of assets, personal information may be transferred as part of that transaction.

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6. International Data Transfers

Some of our service providers may store or process personal information outside the United Kingdom. Where this occurs, we rely on those providers to implement appropriate safeguards and protections in accordance with applicable data protection laws.

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7. Cookies and Tracking Technologies

We use cookies, pixels, analytics tools, and similar technologies to:

* Improve website functionality

* Understand website traffic and usage

* Measure advertising effectiveness

* Improve user experience

These technologies may include services provided by companies such as Google, Meta, and other analytics or advertising platforms.

You may manage or disable cookies through your browser settings. Disabling cookies may affect certain website functionality.

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8. Data Security

We implement reasonable technical and organisational measures designed to protect personal information against unauthorised access, disclosure, alteration, or destruction.

However, no method of transmission over the internet or electronic storage system is completely secure, and we cannot guarantee absolute security.

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9. Data Retention

We retain personal information only for as long as necessary to:

* Provide our services

* Fulfil the purposes outlined in this Privacy Policy

* Meet legal, accounting, or regulatory requirements

* Resolve disputes and enforce agreements

When information is no longer required, it will be securely deleted or anonymised where appropriate.

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10. Your Rights

Subject to applicable law, you may have the right to:

* Access your personal information

* Correct inaccurate information

* Request deletion of your information

* Restrict processing of your information

* Object to certain processing activities

* Request transfer of your information to another provider

* Withdraw consent at any time where processing is based on consent

To exercise any of these rights, please contact us using the details below.

You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) if you believe your data has been handled improperly.

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11. Marketing Communications

Where permitted by law, we may send marketing communications relating to our services.

You may unsubscribe or opt out of marketing communications at any time by:

* Following the unsubscribe instructions included in communications

* Contacting us directly

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12. Third-Party Websites

Our website may contain links to third-party websites.

We are not responsible for the privacy practices, content, or security of external websites. We encourage you to review the privacy policies of any third-party sites you visit.

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13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Any updates will be posted on this page with a revised "Last Updated" date. Continued use of our website or services after changes are posted constitutes acceptance of the updated Privacy Policy.

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14. Contact Information

STRIDE AI LTD

Registered in England and Wales

Email: [email protected]

Website: https://stride-ai.co

If you have any questions regarding this Privacy Policy or how we process personal information, please contact us using the details above.